Lili Aunimo

Principal lecturer at Haaga-Helia University of Applied Sciences

Thesis Supervisoin and Teaching:

Supervised Bachelor's and Master's thesis

Big Data Analytics

Business Intelligence (in Finnish)

Cloud Services

Basics of AI

Knowledge Management- Methods and Systems (in Finnish)

Current Projects:

Big Data - Big Business, see also the project web site

Past Projects:



TARU, XBRL-piloting project


Laboratory Workshop on Semantic Modeling in RDF

Laboratory Workshop on Data Mining

Publications (Scientific):

Aunimo, L. and Hallikainen, H. (2019). Data-driven discovery of digital channels for detecting sales prospects in emerging markets. Proceedings of the 48th EMAC Annual Conference. European Marketing Academy. To appear.

Aunimo, L., Alamäki, A. and Ketamo, H. (2019). Big Data Governance in Agile and Data-Driven Software Development: A Market Entry Case in the Educational Game Industry. Book chapter in: Sheryl Kruger Strydom and Moses Strydom, eds., Big Data Governance and Perspectives in Knowledge Management, 335 pages, IGI Global. doi:10.4018/978-1-5225-7077-6.ch008

Dervos D.A., Evangelidis G., Karamitopoulos L., Aunimo L., Aldana-Montes J.F., Farfán-Leiva J.J., Siakas K., Valkama H. (2009), DBTech EXT Virtual Lab Workshop: Business Intelligence, Proceedings of the eRA-4 International Conference on the Contribution of Information Technology to Science, Technology and Education, 24-26 September, Spetses, Greece

Rauno Pirinen, Jyri Rajamäki, Lili Aunimo. Rescuing of intelligence and electronic security core applications (RIESCA), WSEAS TRANSACTIONS on SYSTEMS, Volume 7 , Issue 10 (October 2008).

Methods for Answer Extraction in Textual Question Answering, PhD Thesis, University of Helsinki, Faculty of Science, Department of Computer Science ,2007

Lili Aunimo and Reeta Kuuskoski. Reformulations of Finnish Questions for Question Answering. Proceedings of the 15th Nordic Conference on Computational Linguistics (NoDaLiDa 2005), May 2005, Joensuu, Finland.

Lili Aunimo and Reeta Kuuskoski. Question Answering Experiments for Finnish and French. Proceedings of the 6th Workshop of the Cross-Language Evaluation Forum, CLEF 2005, September 2005, Vienna, Austria.

A. Vallin, B. Magnini, D. Giampiccolo, L. Aunimo, C. Ayache, P. Osenova, A. Penas, M. de Rijke, B. Sacaleanu, D. Dantos and R. Sutcliffe. Overview of the CLEF 2005 Multilingual Question Answering Track. Proceedings of the 6th Workshop of the Cross-Language Evaluation Forum, CLEF 2005, September 2005, Vienna, Austria.

Lili Aunimo. A Question Typology and Feature Set for QA. Proceedings of the Workshop for Knowledge and Reasoning for Answering Questions, held in conjunction with IJCAI-05, July 2005, Edinburgh, Great Britain.

Lili Aunimo, Reeta Kuuskoski and Juha Makkonen. Finnish as Source Language in Bilingual Question Answering. Multilingual Information Access for Text, Speech and Images: 5th Workshop of the Cross-Language Evaluation Forum, CLEF 2004, Bath, UK, September 15-17, 2004, Revised Selected Papers, C. Peters, P.D. Clough, G.J.F.Jones, J. Gonzalo, M.Kluck and B.Magnini, editors.

Lili Aunimo, Juha Makkonen and Reeta Kuuskoski. Cross-Language Question Answering for Finnish. Proceedings of the Web Intelligence Symposium, held at the Finnish Artificial Intelligence Conference, September 2004, Vantaa, Finland. (Best student paper award.)

Antoine Doucet, Lili Aunimo, Miro Lehtonen and Renaud Petit. Accurate Retrieval of XML Document Fragments using EXTIRP. Proceedings of the Second Annual Workshop of the Initiative for the Evaluation of XML retrieval (INEX), December 2004, Schloss Dagstuhl, Germany.

Lili Aunimo. Creation of Term Clusters from Text Documents. Proceedings of the 14th Nordic Conference on Computational Linguistics (NoDaLiDa 2003), May 2003, Reykjavik, Iceland.

Lili Aunimo, Oskari Heinonen, Reeta Kuuskoski, Juha Makkonen, Renaud Petit and Otso Virtanen. Question Answering System for Incomplete and Noisy Data: Methods and Measures for its Evaluation. Proceedings of the 25th European Conference on Information Retrieval Research (ECIR 2003), April 2003, Pisa, Italy.

Other publications:

Aunimo, L., Kortesalmi, H. and Kinnunen, N. Koneoppiminen innostaa innovaatioihin in Paras syntyy yhdessä - luovia ratkaisuja liiketoimintaan, Finell, N., Kärnä, E., Römer-Paakkanen, T., Vahtera, H. and Vesala-Varttala, T. (eds.). Haaga-Helia Publications. ISBN 978-952-7225-43-1

Alhonen, M., Alamäki, A., Aunimo, L., Hallikainen H., Korpela, P., Rantala, T. & Vuori, J. Value creation through the integration of sales and marketing: Smarketing. Haaga-Helia Publications 1/2018.

Lili Aunimo, Big data-analytiikka - uusi tapa analysoida dataa vai synonyymi tilastolliselle analyysille? e-Signals, 29.11.2017.

Lili Aunimo, Myynnin robotisaatio - kokemuksia protojen toteuttamisesta DIVA-projektissa, Sytyke-lehti, Systeemityö ry:n jäsenlehti, 1/2017.

Aunimo and Alamäki, Designing and Prototyping Digital B2B Sales Tools with Students, Journal of Finnish Universities of Applied Sciences, 1/2016.

Lili Aunimo, Jaana Hannonen ja Risto Talo. Luetteloiden tuotantojärjestelmä. Proceedings of the XML Finland Conference (XML 1999), September 1999, Helsinki, Finland.

Blog posts:

Sosiaalisen median data auttaa ymmärtämään asiakasta Published on 19.3.2019 in TIVI's vieraskynä section

Sales Lead Generation Using Spark and Twitter Stream Published on 28.2.2018

Mitä on Big Data? Mitä eroa on Big Data – analytiikalla ja perinteisellä tilastollisella analyysillä? Published on 25.10.2017

Even a small investment in sales automation can lead to satisfactory results Published on 21.12.2016

What is a sales robot? – In the case of the DIVA project Published on 24.11.2015

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